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5 best-selling mascaras you need in your life

The budget buys that keep flying off the shelves

By Isobel Larkin

Beauty Crew Digital Content Editor / October 03 2018

Ah mascara… we could wax lyrical about the stuff for hours. For many of us here at Beauty Crew HQ (and probably for most of you), it’s a ‘stranded on a desert island’ beauty essential. No makeup bag is complete without its lash-defining magic. Frankly, we’re all about it.

But when it comes to 'The One', the choices can be overwhelming and finding your new HG in the mascara aisle can often be hit or miss. Luckily Priceline has kindly saved everyone the guesswork by dishing on its top five best-selling mascaras. And no need to bust open your piggy bank, because these bad boys won’t set you back any more than $25.

5 / Maybelline New York Volum’ Express® The Colossal Mascara

Kicking us off at number five is an old faithful that continues to deliver. Maybelline New York Volum’ Express® The Colossal Mascara has been a staple in our makeup arsenal for around a decade now, and it seems like its popularity isn't waning. The collagen-enriched formula and mega-sized brush deliver loads of volume for - you guessed it - colossal lashes!

4 / Essence I Love Extreme Crazy Volume Mascara

Essence I Love Extreme Crazy Volume Mascara is the ‘crazy’ sister of the Essence I Love Extreme Volume Mascara and has been blowing up the Internet since its launch. The extra-large plastic brush coats each individual lash in its creamy formula giving you those va-va-VOOM! lashes we all crave. And the best news? This little treat won’t set you back much more than a fiver.

3 / Maybelline New York Colossal Big Shot Mascara

Introducing Maybelline New York Colossal Big Shot Mascara, progeny of our beloved Volum’ Express® The Colossal Mascara. Maybelline says this provides their biggest shot of volume yet and boy does it deliver. Our Review Crew® was very into this one and it’s easy to see why. The conical brush has wavy bristles to deliver the collagen-infused formula right down to the lash’s roots. The result? Ridiculous volume with just one coat. But don’t just take our word for it, see for yourself what our Review Crew® had to say about it.

2/ Maybelline New York Lash Sensational Luscious Mascara

Introducing the runner up, Maybelline New York Lash Sensational Luscious Mascara. If you’re looking for a mascara that goes above and beyond the usual call of duty, this is your guy. Enriched with a blend of rose fruit, safflower seed and argan oils, you’ll be able to rest easy knowing your lashes don’t just look pretty, they’re also being nourished as you flutter away.

1 / L'Oréal Paris Paradise Mascara

Taking out the number one spot is L'Oréal Paris Paradise Mascara. Earlier this year, we impatiently awaited the release of this one in Australia after hearing rave reviews from our American sisters. Now we can confidently tell you, the hype is REAL! It’s been a total lovefest since we finally got our hands on these gorgeous rose-gold tubes and our Review Crew® awarded it 4.5 stars.

The smooth-textured formula contains nourishing castor oil and can be easily built up for a false lash effect. Meanwhile, the ultra-soft brush is designed to evenly coat lashes so you can kiss goodbye to clumps. One of our Review Crew® members said, “my lashes were transformed from almost invisible to false lashes level.” What more could a gal want?

Looking for tips on how to nail your mascara? Check out Dakota Johnson’s surprising hack.

What do you think of these mascaras? Have you tried any of them before? Let us know in the comment section below.

Main image credit: Getty

Isobel Larkin

Isobel is a Digital Content Editor at BEAUTYcrew, marie claire and InStyle. When she's not busy hunting for the latest beauty news, you’ll find her arranging her skincare collection in search of the perfect “shelfie.” Isobel was previously BEAUTYcrew's Junior Beauty Writer.