14 game-changing beauty products
We can’t believe these didn’t exist before
Over the last couple of years we’ve seen some pretty wacky beauty innovations, such as ionic hair brushes, ultrasound face tools, and smart toothbrushes that can tell you if you’re brushing too hard. But it seems this year beauty has been taken to a whole other level. Here are 14 of our favourite new launches that have made waves in the office lately, which are useful and seriously pushing boundaries.
Iantha is BEAUTYcrew's Beauty Editor, and has been part of the team since the site launched in 2016. Besides pinky-nude nail polish and wispy false lashes, she has a healthy obsession with face masks and skin care ingredients. Her previous work can be found in Virgin Australia Voyeur, Women's Health, and SHOP Til You Drop.