These are Australia’s most popular skin care brands
If you’re the type of person who loves to have a squizz through your friend’s bathroom cabinet when they’re not looking to see what skin care they’re hoarding, then we’ve got great news...
LOOKFANTASTIC has gathered the Google search data of our fellow Aussies to figure out exactly which brands reign supreme when it comes to skin care in the land down under. And while some top positions may come as no surprise *cough cough* The Ordinary *cough cough*, there are some lesser known brands you need to know about on the list too.
With over a million searches spanning the last year – these are the top 10 skin care brands Australian’s can’t get enough of.
The Ordinary - 1,434,500 annual searches
Look, let’s be honest, we don’t think anyone is surprised to see The Ordinary topping this list. Super affordable and boasting some seriously potent formulas like their best-selling The Ordinary Hyaluronic Acid 2% + B5, The Ordinary Niacinamide 10% + Zinc 1% and The Ordinary Natural Moisturizing Factors + HA, the brand promises cruelty-free skin care solutions that are “an evolving collection of treatments offering familiar, effective, clinical technologies.” In layman's terms, these “clinical formulations with integrity” are going to offer results and they won’t break the bank. Score.
Neutrogena - 158,700 annual searches
An oldie but a goodie, Neutrogena has had pride of place in our routines through the toughest years of our life (our teen acne-ridden faces would have been lost without them TBH).ut in recent years, the brand has really upped the ante with ranges dedicated to next-level hydration and super-powered retinol formulas. Snag yourself a bottle of their classic Neutrogena Oil Free Eye Makeup Remover, banish those early signs of ageing with the Neutrogena Rapid Wrinkle Repair Regenerating Cream or get a dose of lightweight hydration with Neutrogena Hydro Boost Water Gel. The choice is yours.
FOREO - 132,700 annual searches
Swedish skin care tool geniuses FOREO may have originally entered the Australian market with a few cleansing devices in tow but now the brand has a veritable feast of products to choose from, that deliver in-salon level results from the comfort of your own home. Make your facialist jealous by picking up the FOREO LUNA™ 3 Plus Normal Skin Facial Cleansing And Toning Device, or lock in next-level nourishing hydration using the FOREO UFO 2 and their best-selling FOREO Coconut Oil Nourishing UFO™ Activated Face Mask.
AMELIORATE - 119,200 annual searches
If your skin is in need of some serious exfoliation or you’re continually plagued by those pesky little bumps on the backs of your arms and legs, AMELIORATE is here to help. Packed full of AHAs your limbs will be looking their best year round with the lightweight AMELIORATE Transforming Body Lotion and rich AMELIORATE Transforming Body Cream on hand. You can’t go past the brand’s AMELIORATE Intensive Foot Therapy either for softening out those unsightly rough patches on your tootsies.
Kora Organics - 108,900 annual searches
Kora Organics founder and fellow Aussie Miranda Kerr swears by the brand’s signature ingredient noni extract for her glowing skin. And honestly, we’re not in the business of ignoring the recommendations of a former Victoria’s Secret angel, so we recommend picking up a few of their best-sellers like the KORA Organics Turmeric Brightening & Exfoliating Mask, KORA Organics Noni Glow Face Oil and KORA Organics Noni Bright Vitamin C Serum.
Medik8 - 99,600 annual searches
With some heavy-hitting cosmeceutical-grade formulas under its belt, Medik8 is a no-nonsense skin-fix that Aussies keep coming back to — clearly. Masters of the hydration serum, their best-selling Medik8 Hydr8 B5 Liquid Rehydration Serum and Medik8 Hydr8 B5 Intense pull no punches in tackling dehydration. But it’s the brightening, anti-ageing and anti-pollution properties of the Medik8 C-Tetra Lipid Vitamin C Antioxidant Serum that keep this contender firmly cemented as one of the brand’s top picks.
Elizabeth Arden - 80,500 annual searches
Elizabeth Arden is so OG, their fan club spans generations. But it’s their state-of-the-art biodegradable bio-cellulose serum capsules that keep us coming back time and time again. There’s Elizabeth Arden Advanced Ceramide Capsules Daily Youth Restoring Serum for restoring a youthful-looking appearance, Elizabeth Arden Hyaluronic Acid Ceramide Capsules for plump, firm skin, and Elizabeth Arden Retinol Ceramide Capsules for refining and anti-ageing.
Antipodes - 79,800 annual searches
New Zealand-born brand Antipodes bottles the country's native ingredients for botanically-minded skin care that actually works. Think: skin care picks infused with Manuka honey and kiwi extract. Did someone say yum? The top-selling picks include: Antipodes Baptise H20 Ultra Hydrating Water Gel, Antipodes Avocado Pear Nourishing Night Cream and Antipodes Kiwi Seed Oil Eye Cream.
COSRX - 53,800 annual searches
In case you haven’t heard of Korean skin care brand COSRX, let us fill you in. The brand is renowned for effective formulas that feature unusual ingredients (we’re looking at you COSRX Advanced Snail 92 All In One Cream). They were also one of the first brands to bring us pimple patches that actually work — AKA the COSRX Acne Pimple Master Patch — and our pores have never been more invisible thanks to their COSRX Two In One Poreless Power Liquid. Don’t be a dummy and add these bad boys to your cart – we promise you won’t regret it.
freezeframe - 34,800 annual searches
freezeframe brings you interesting product picks that will make you feel like you just stepped into your favourite trusted skin clinic. Case and point? The freezeframe Wrinkle Filler and freezeframe Lip Injection syringe-style application pens. They’re also kings at bringing us the kind of skin care that promises your best skin while you sleep (like freezeframe Glow Getter) and who doesn’t love that.
Do you know what else homegrown beauty lovers are into? Cruelty-free beauty buys. These are the best cruelty-free beauty brands.
Main image credit: @mirandakerr
Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).