Hermès launches a makeup range for the first time ever
Introducing the Birkin bag of the makeup world
In news sure to delight fashion lovers around the globe, luxury French fashion brand Hermès has just launched a makeup range for the first time in the brand’s 183-year history.
The first instalment in the range to drop includes a 24 shades-strong lipstick collection with an additional three colours to launch each season. The chic packaging, designed by Hermès’ creative director of jewellery and shoes Pierre Hardy, is a minimalist’s dream and features a refillable metal case.
“We wanted to do refillable so we could use more luxurious materials that had their own value,” Pierre told WSJ Magazine.
“The idea is a form that’s both simple and playful enough to allow it to be done and redone ad infinitum. It’s rare for an artistic director to think about packaging over a long period of time and not just a one-off.”
In addition to the lipstick, the collection also includes lip products to form the basis of a ritual: a lip care balm, Poppy lip shine, a universal lip pencil, and a lip brush in lacquered wood.
In an ode to Hermès’ coveted accessories, the lipstick will be available in two finishes: A matte inspired by the texture of fine-grained suede, and a satin with a glow like the smooth leather of the Hermès Kelly bag.
But, that’s not all – whispers in the beauty industry have it that an Hermès skin care range will also soon be launched.
The Rouge Hermès collection is available from 4 March 2020 at selected Hermès stores and retail outlets in 35 countries.
If you’re looking for more of the latest beauty releases, check out the best new products to hit the shelves this month.
Are you excited to hear about the launch of the new Hermès beauty range? Let us know in the comments.
Main image credit: Getty
Isobel is a Digital Content Editor at BEAUTYcrew, marie claire and InStyle. When she's not busy hunting for the latest beauty news, you’ll find her arranging her skincare collection in search of the perfect “shelfie.” Isobel was previously BEAUTYcrew's Junior Beauty Writer.