#ColourfulEyeBags: The TikTok trend that’s trading coverage for colour
Your go-to OTT eye look just got turned on its head
For those of us genetically predisposed to eye bags, trying to find a way to subtly alleviate dark circles and optically allude hollowed out eyes can sometimes feel like a lifelong mission. And just when you think you’ve found something that works, there’s always that one passing comment on your tired eyes that will have you reeling back to square one trying to find an even stealthier solution.
But one TikToker has thrown the proverbial playbook out the window when it comes to concealing her under eye bags, choosing instead to highlight the valleys under her peepers with a splay of out-there eyeshadow colours.
Pippa Barnes is the teen TikToker from the UK who created the rainbow under eye trend, with TikTok users quickly jumping on the body positive message with the hashtag #colourfuleyebags, surging views of the trend to a whopping 1.4 million.
From swirled rainbows and stars to dreamy blue watercolour options, Barnes’ makeup tutorials take you through how to create your own under eye-scape, as well as pushing a message about rethinking the way we look at our insecurities. As Barnes confesses in one video, “it’s so strange seeing something I’ve been insecure about my whole life become popular.”
Now, whilst we’re unsure as to whether this is the most office-friendly makeup we’ve ever seen, we definitely hope to see this trend come off our TikTok feeds and spill out into the streets and onto the faces of eye-bagged individuals. Because hey, if you can’t beat it, why not throw some colour on it.
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Main image credit: @pippambarnes
Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).
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