These 7 floral fragrances will make you rethink botanical notes
Effervescent efflorescence
Whenever we hear the term ‘floral fragrance’ we’re immediately transported to shopping trips with our mother, begrudgingly being dragged through dusty department stores while some poor shop assistant intermittently spritzes perfumed clouds of powdery rose-smelling bouquets directly into the faces of shoppers. A harrowing fever dream to say the least.
Lucky for us, these days are long gone, thanks to modern floral fragrances that honour the scents of their botanically inspired formulas in playful and refreshing ways.
So, take your time and smell the roses – you never know, you might just find that you enjoy floral fragrance after all.
This troupe of floral-inspired aromatics will make you rethink herbaceous scents entirely.
Need a scent with a bit more staying-power? Why not try fragrance layering? These are the best fragrance and body care duos for the job.
Main image credit: @dualipa
Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).
